About
Who builds Apptonomy
Apptonomy is an App Store Optimization platform for the App Store and Google Play. It has been in development since 2024.
Two co-founders build it. Yevhen Tarasenko, an ASO consultant, leads the methodology behind its ten audit engines. Thomas Purnell-Fisher, a product and engineering leader, leads the platform.
The platform runs on Cloudflare and Google Cloud. The audit engines use language models to apply the methodology to store, keyword, review and AI-assistant data.
Co-founders
Yevhen Tarasenko
CMO
Co-founder and CMO. He worked as an independent ASO consultant for 12 years before Apptonomy, for mobile game studios, health and fitness apps and education apps. He leads the ASO methodology the audit engines run.
Thomas Purnell-Fisher
CEO
Co-founder and CEO. He has led product and technology teams for more than 25 years. He was the first Product Director dedicated to Netflix streaming and later led YouTube's expansion to connected TVs at Google. He has built mobile apps since 2012 and leads product and engineering at Apptonomy.
Advisors
Enric Cabestany
Advisor
Advisor. Formerly VP of Publishing and Global Marketing at FunPlus, where he ran global publishing and user acquisition and managed the Barcelona office. He has more than 15 years in international growth for technology and games companies across Europe, the US, Latin America and Asia, and founded companies of his own. He advises Apptonomy on go-to-market and operations.